Millions of people look for local businesses every day. However, you may miss out on valuable traffic, leads, & sales chances without an advanced & strong local SEO presence. The main focus of local search engine optimization is "near me" searches and geo-specific inquiries instead of conventional SEO, which focuses on enhancing a brand's searchability internationally or nationally. Instead, local SEO aims to increase your brand's visibility outside your store and make it more accessible to the local online community members.